What is For Sale By Owner?
For Sale By Owner Meaning Explained
For Sale By Owner is an Australian company that allows people to sell their properties privately, without using a traditional real estate agent. Founded in 2010, it is one of Australia’s longest-running private real estate businesses. For Sale By Owner’s main office is based in Melbourne, Australia, but it operates nationally and advertises properties in all states and territories of Australia.
Here is a list of some of the benefits of using For Sale By Owner to sell your property:
1. For Sale By Owner Products and Services
For Sale By Owner offers a wide array of products and services for those looking to sell their properties privately in Austalia.
Core services offered include advertising on realestate.com.au, domain.com.au, forsalebyowner.com.au, homesales.com.au, allhomes.com.au, realty.com.au, propertyinvestor.com.au and juwai.com
Core products include ‘For Sale’ boards (both photo boards as well as smaller standard boards), ‘Open Now’ flags, directional boards, printable property brochures, copywriting, and professional photography.
2. For Sale By Owner is a Trusted Brand in Australia
Having operated nationally since 2010, For Sale By Owner has gained a reputation as a trusted brand throughout Austalia.
For Sale By Owner has an unmatched sales record, and has more sold listings on realestate.com.au than any other single agency in Australia. The success rate of vendors who have used For Sale By Owner to sell their properties is a testament to the effectiveness and trustworthiness of the brand.
3. Extensive Advertising of Your Property
When selling yourself, it’s important to reach the greatest number of potential buyers possible. It’s estimated that more than 95% of all property enquiries are generated online, and by using For Sale By Owner, you’ll be able to ensure you are listed on the most popular real estate websites in Australia.
In addition to advertising your property on websites like realestate.com.au and domain.com.au, For Sale By Owner also provides additional services to further promote your property, such as social media campaigns, and advertising options for Facebook and Instagram.
FSBO can also assist with the advertising of your property in traditional media sources such as the real estate sections of print media newspapers, which are reserved for agents only.
4. Modern and Effective Technology
For Sale By Owner has invested a great many resources over the years in its technology. As a result, the software provided is easy to use, robust, and efficient. FSBO’s systems are intuitive and the vast majority of people find it very easy to create and manage their property advertisements.
In addition to being able to easily create and manage your property listing, For Sale By Owner also has a phone app available to easily access all enquiries that your property has generated.
5. For Sale By Owner Enquiry Processing
For Sale By Owner has the most advanced and sophisticated enquiry handling software in the industry. These systems are largely automated and require little to no manual intervention.
Online enquiries are processed almost in real-time. When an interested party makes an online enquiry on a property, the owner receives an automated email and SMS with the contact details of the interested party. The person making the enquiry, in turn, receives an email with the contact details of the owner. Both parties can then easily contact each other directly.
Phone enquiries are processed using property codes. Each property has a phone code in the first or last line of the property description. When a buyer phones or sends an SMS and enters the code, they will automatically receive the contact details of the owner.
6. You Control The Entire Process
When advertising your property privately with For Sale By Owner, you can oversee and control all aspects of the marketing campaign.
The management of your online listing as it appears on all the websites can be created and edited by you at any time, 24/7. To change any of the elements of your advertisement as it appears on realestate.com.au, domain.com.au, forsalebyowner.com.au or any other site, you can simply log in and make the desired changes online. Those changes will then automatically flow through to all the websites on which your listing appears.
You can also decide when to conduct Open For Inspections, or when the property can be made available for viewings.
7. For Sale By Owner Support
The process of selling a property privately without using a traditional real estate agent is not difficult, but there may be times you need help or would like feedback about your listing.
For Sale By Owner has a team of experts who can assist you in all matters relating to the sale of your property. Whether you are wanting to get some feedback about the wording of your advertisement or wanting advice about a current negotiation, FSBO can assist you.
FSBO’s also offers extended customer support outside of normal office hours. For Sale By Owner staff are also available 7 days a week, 365 days a year.